Alaa Rajeh has 22+ years of experience in public relations and marketing in Saudi Arabia and the Middle East. He has collaborated with and supported brands in various industries, including finance, technology, telecommunications, consumer goods, hospitality, health, automotive, aviation, real estate, FMCG, and leisure & entertainment. He holds a Diploma in Hospitality and Marketing Management from C&E American University, Beirut. He has an immense passion for writing and seeks to make a difference.
From a Public Relations perspective, there is a relationship between new media and generations. Say generation “x”, “Z”, the millennials, or whatever term you wish