Published Articles
5 Signs Your Startup Is Not Ready To Be Covered By The Media
Katerina Antonova, founder & CEO of Aeris PR, is a global PR consultant with over a decade of experience. She specializes in helping startups from
5 Signs Your Startup Is Not Ready To Be Covered By The Media
The startup market is a fast-paced environment where it’s encouraged to make things quickly to get ahead of the competition and grow at the speed
القوة الناعمة.. كيف تلعب السينما دورًا في بناء المجتمعات؟
القوة الناعمة، ذلك المفهوم الذي يحاكي كل ما هو جذاب وفعال وبإمكانه أن يؤثر في المجتمعات بدون عدوانية أو إكراه. كرة القدم، الموسيقى، الأدب والفنون،
Can Reading Save us From a Harsh Reality?
I grew up watching my grandmother, teta Mounira, sit in a corner on her favorite couch, reading one book after the other by her favorite
Disappointing our favorite person is never-ending pain
Coping with Disappointment: Dealing with the Loss of a Loved One. Experiencing disappointment and feeling let down by someone we hold dear can be an
5 Investor Outreach Mistakes First-Time Entrepreneurs Make
Genia Xasis, CEO and co-founder at female VC and tech founder community Berkana.VC and MENA investor relations expert, tells us how to avoid the mistakes
Medical Deception & Its Role in Enabling FGM in Egypt
Female genital mutilation (FGM) remains a deeply entrenched practice in many parts of the world, despite efforts to eradicate it. In Egypt, where FGM has
User Testing: Understanding What Users Really Think
User Acceptance Testing (UAT) sessions are like treasure troves for understanding what people think about a product. During these sessions, users give feedback about different