Published Articles

The $300 Million UX Lesson from Amazon
The Power of the Invisible There is a quiet power in the small moments, the overlooked details that shape our digital journeys more than we

From GAI to AGI: Charting the Next Revolution
Artificial intelligence has rapidly transitioned from a niche research topic to a defining force in business and society. In just a few years, generative AI

The Cybersecurity Revolution
In an era of digital transformation, cybersecurity has quietly become the bedrock of resilience. Rubrik’s founder Bipul Sinha puts it bluntly: “We’ll see the first

The AI Solopreneur Revolution
In a world where generative AI is reshaping entire industries and traditional work structures are being redefined, a bold new prediction is gaining traction among

Chief AI Officer: Passing Fad or Permanent Reality?
Another day, another shiny new C-suite title. In the past few years, companies have flirted with roles like the Chief Metaverse Officer, only to see

The Rise of the Chief AI Officer
The Chief Artificial Intelligence Officer (CAIO) is fast becoming the newest member of the C-suite. In fact, nearly half of FTSE 100 companies now have

Neo Travel: Future of Travel Is Smart, Personal and Secure
The travel industry is entering a new era—one shaped by innovation, changing expectations, and a desire for more meaningful journeys. At the center of this

The Future of Brand Communities in MENA: Key Trends for 2025
With the UAE naming 2025 the “Year of Community,” brands across MENA are rethinking how they connect with people. The focus is shifting from marketing