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Disappointing our favorite person is never-ending pain

Coping with Disappointment: Dealing with the Loss of a Loved One. Experiencing disappointment and feeling let down by someone we hold dear can be an emotionally challenging ordeal. When our favorite person fails to meet our expectations or hurts us, it can leave us feeling lost, betrayed, and questioning the strength of our relationship. In […]

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5 Investor Outreach Mistakes First-Time Entrepreneurs Make

Genia Xasis, CEO and co-founder at female VC and tech founder community Berkana.VC and MENA investor relations expert, tells us how to avoid the mistakes that first-time entrepreneurs make while fundraising. Reaching out to investors for the first time? As someone who helps startups with early-stage fundraising in the Middle East, I can’t think of

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User Testing: Understanding What Users Really Think

User Acceptance Testing (UAT) sessions are like treasure troves for understanding what people think about a product. During these sessions, users give feedback about different aspects of the product, helping designers and developers make it better. Let’s break down the types of feedback users give and what they mean. Visual Feedback: The Language of Design

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Can You Delete Your Personal Information From The Internet

The answer is generally no. Once information is posted online, it can be copied, shared, and stored by others, making complete deletion challenging if not impossible. Even if you manage to remove information from one source, it may still exist on other websites or in archives. Additionally, search engines might still have cached versions of

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5 Marketing Tricks: Attract Gen Z During Ramadan

Marketing to Gen Z during Ramadan requires a nuanced approach that prioritizes authenticity, engagement, and social responsibility. By understanding their values, brands can effectively connect with this audience. As we explore marketing strategies to engage Gen Z during Ramadan and Eid al-Fitr, we encounter a fascinating blend of tradition and innovation. Meta reports a 72%

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Never Turn Down Meetings

Never turn down a meeting. Even if you’re unsure about its importance, you never know what opportunities may arise. Recently, I boarded a flight and bumped into a gentleman wearing a hoodie with his agency’s name on it. I’ve been trying to connect with this agency for years, and he was kind enough to share

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Reclaiming International Women’s Day: A Global Imperative

Reflecting on International Women’s Day: Beyond a Label to Purposeful Action International Women’s Day, celebrated on March 8th each year, has a rich and revolutionary history, deeply rooted in the fight for women’s rights, equality, and justice. One can’t help but ponder: Are we truly aligned with the purpose of International Women’s Day, or has

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How to turn LinkedIn into your ATM?!

Having a personal brand that stands out on a professional platform, LinkedIn isn’t just about gaining followers—it’s about turning your personal brand into a revenue stream. With over one billion users, LinkedIn presents an unparalleled opportunity for founders and CXOs to forge meaningful connections, establish trust, and ultimately monetize their expertise. An ATM is a

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Is LinkedIn a Mystical Portal to Success or a Confusing Black Hole?

LinkedIn is a platform touted as the professional goldmine, the gateway to dream jobs, and a potential 6 or even 7-figure income streams. But for many, it’s more like a confusing labyrinth, filled with cryptic posts, unfamiliar features, and an overwhelming sense of “where do I even begin?” The LinkedIn Paradox Some people love LinkedIn:

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