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Inside boardrooms and Slack channels across industries, a familiar pressure looms over product and design teams: move faster. Deliver by Friday. Cut the research. Skip the testing. Launch and learn. This pressure—while often driven by good intentions like innovation, agility, and market competitiveness—creates a dangerous mindset: that speed equals progress. That the faster we build, […]

Customer Experience (CX) has emerged as a critical differentiator in the real estate industry, impacting everything from initial property discovery to long-term community engagement. In an era where buyers, tenants, and investors have abundant choices, delivering exceptional CX in residential, commercial, and mixed-use developments is no longer optional – it is strategic. This article delves

In an industry obsessed with volume—of impressions, headlines, and noise—some of the most effective brand work is happening quietly. And that’s not a bug. It’s a feature. In high-integrity sectors like finance, tech, and institutional investing, where trust trumps virality and credibility is built in boardrooms, not billboards, brand-building plays by a different rulebook. Less

Artificial Intelligence (AI) in 2025 is shaping up to be a year of rapid advancement and global collaboration. Breakthroughs in generative AI, emerging agentic AI systems, and aspirations toward Artificial General Intelligence (AGI) are driving major shifts in business and society. Notably, the Middle East and North Africa (MENA) region – led by ambitious initiatives

In 2014, a mysterious creature was born. Sharp teeth, long ears, mischievous smile—Labubu looked like a gremlin who had been raised by Studio Ghibli and streetwear culture. Created by Hong Kong-based artist Kasing Lung, it lived quietly on collectors’ shelves for years. Cute, strange, niche. But in 2024, something exploded. Labubu isn’t just a toy

The Middle East and North Africa (MENA) banking sector is undergoing a “phygital” customer experience (CX) revolution – blending physical and digital channels to create seamless, omnichannel experiences. In 2025 and beyond, banks across MENA are prioritizing CX as a strategic differentiator, integrating high-tech digital solutions with the high-touch service traditionally offered in branches. This

In recent years, the United Arab Emirates has captured global attention through ambitious projects that once seemed reserved for space superpowers. From launching its Mars Hope Probe to announcing groundbreaking asteroid exploration missions, the UAE has positioned itself at the cutting edge of space exploration. However, beyond these headline-grabbing endeavors lies an even more profound

In a headline-grabbing four-day tour through the Gulf, former U.S. President Donald Trump secured a staggering $3.2 trillion in strategic investment agreements from Saudi Arabia, the UAE, and Qatar. These deals span artificial intelligence, defense, energy, quantum computing, and infrastructure – and they signal far more than just business as usual. This isn’t merely another

I Flew Emirates EK215 Again. This Time, I Dug Into Its Economics I recently flew Emirates flight EK215 from Dubai to Los Angeles aboard the legendary Airbus A380. Despite having taken this exact flight numerous times over the years, I’m still struck with awe every time that massive double-decker aircraft barrels down the runway and

Top officials, CEOs, and investors from Saudi Arabia and the United States convened at the Saudi–U.S. Investment Forum in Riyadh for a high-profile gathering centered on economic cooperation and innovation. The one-day forum, hosted at the King Abdulaziz International Conference Center, showcased major deals and partnerships in technology, artificial intelligence (AI), energy, digital infrastructure, fintech,