Published Articles

The Quiet Revolution of Procurement Architects
Digital Transformation Reimagined In today’s rapidly evolving business landscape, forward-thinking organizations are quietly rewriting the rules of procurement. Insights shared at a recent global sourcing

Why International Brands Succeed—or Fail—in the Middle East
By Mohammed Elbatta, Communications Strategist | 25+ Years in Reputation Management Across the Middle East Entering the Middle East is often seen as a milestone

We’re About to Talk to the Animal Kingdom using AI
Surprise !!! , Agree, Let me tell you how this idea started forming in my mind. Today, if a scientist or wildlife expert wants

The $300 Million UX Lesson from Amazon
The Power of the Invisible There is a quiet power in the small moments, the overlooked details that shape our digital journeys more than we

From GAI to AGI: Charting the Next Revolution
Artificial intelligence has rapidly transitioned from a niche research topic to a defining force in business and society. In just a few years, generative AI

The Cybersecurity Revolution
In an era of digital transformation, cybersecurity has quietly become the bedrock of resilience. Rubrik’s founder Bipul Sinha puts it bluntly: “We’ll see the first

The AI Solopreneur Revolution
In a world where generative AI is reshaping entire industries and traditional work structures are being redefined, a bold new prediction is gaining traction among

Chief AI Officer: Passing Fad or Permanent Reality?
Another day, another shiny new C-suite title. In the past few years, companies have flirted with roles like the Chief Metaverse Officer, only to see